⦿ Proof, not promises

Our Work

Two businesses. One needed customers found and tracked. One needed a store that could actually sell. Here's exactly what we built, and the numbers behind it.

Results at a glance

2,011Prospects generatedTruePoint, from zero
22Days to launchFull production CRM
83Days unattendedStill harvesting daily
459Live listingsTorres storefront
503Products migratedInto a live catalog
3Production systemsAll verified live
01 Commercial Cleaning · Florida · CRM & Lead Engine

From zero to 2,011 prospects in 22 days

TruePoint had no CRM, no lead pipeline, and — though nobody knew it — a silently broken email system. Three weeks later they had all three, plus a prospect database that grows itself every day with nobody touching it.

The TruePoint Facility Services website we built
truepointfacilityservices.com — the marketing site, rebuilt alongside the CRM

Where they started

  • No CRM — leads tracked ad hoc, no pipeline, no follow-up
  • Prospecting done manually, one business at a time
  • No outbound email, no delivery tracking, no reply capture
  • Estimates weren't standardized, tracked, or signable

What we built

  • A 7-stage pipeline with deal values, follow-ups and activity history
  • An automated bot that reads Chamber of Commerce directories daily
  • Email from inside the CRM — delivery, open, reply and bounce tracking
  • Estimate builder with branded PDFs, e-signature and auto-advance to Won
2,011Leads generated
1,409Contacts captured
98.3%Have a phone number
46Automated sources
139Categories monitored
107API endpoints built

The part that keeps working

It found 137 new businesses while nobody was looking

The first 1,874 leads came from the initial directory harvest. The 137 added since then arrived on their own — the bot finding newly-listed businesses months after launch, deduplicated and source-tagged, with zero manual work.

It has now run unattended for 83 days past launch, and was still executing on the day we pulled these numbers.

What we found that wasn't on the brief

Their business email was broken — and they didn't know

Deliverability testing revealed the domain had no MX record at all and an SPF record pointing at the wrong provider. Inbound mail was failing. We repaired it and verified propagation across two DNS resolvers.

We caught a change that would have taken email down

During setup, one toggle would have rerouted all of Kevin's real business email away from Microsoft 365. Caught before it saved. Zero downtime.

We worked around a paywall instead of billing him for it

When the prospecting tool blocked search on its free plan, we built a free import workflow rather than pushing an upgrade he didn't need.

Being straight with you: this engagement proved pipeline creation and automation. It has not yet been running long enough to report closed revenue, so we don't claim any.

Visit truepointfacilityservices.com →
02 Retail & Liquidation · Tampa Bay · E-Commerce Platform

A real storefront with 459 live listings — and the system behind it

Torres Liquidations sold through a flea-market booth and third-party marketplaces, with inventory living in Square. We built them a storefront they own outright — and wired it straight into the stock they already keep.

The Torres Liquidations e-commerce storefront we built
torresliquidations.com — storefront, checkout and inventory system

Where they started

  • Selling through eBay, Whatnot and a booth — renting someone else's audience
  • Inventory in Square, with no way to sell it online
  • No checkout, no order tracking, no customer emails
  • Every listing built by hand, twice, on separate platforms

What we built

  • A full storefront — search, categories, size pickers, cart and secure checkout
  • Two-way Square sync, so booth stock and online stock stay honest
  • Card, Afterpay and Apple Pay, with pricing computed server-side
  • Order tracking pages and automated confirmation and shipping email
459Live listings
503Products migrated
5Product categories
3Ways to pay
15 minInventory sync cycle
100%Owned, not rented

The part that protects him

Every price is calculated on the server, never in the browser

A storefront that trusts the browser can be talked into selling a $106 item for a penny. We built pricing, stock checks and totals to be computed server-side, then tested it by attempting exactly that attack.

The tampered order was rejected and the correct amount was charged.

Being straight with you: we report catalog and platform figures here, not sales. The store is live and transacting-ready; revenue is the owner's to share, not ours.

Visit torresliquidations.com →

But can you do my thing?

Almost certainly — yes

Cleaning and liquidation look nothing alike. The systems underneath were the same problem: find customers, keep track of them, and make it easy to buy. That's what we build, whatever your industry sells.

Websites that sell

Not a brochure. A site built to turn a visitor into a call, a quote, or an order.

Online stores

Real checkout, real payments, real inventory — synced with what you already use.

CRM & pipelines

Every lead in one place, with follow-ups that don't depend on memory.

Lead generation

Systems that go and find prospects for you, on a schedule, without staff time.

Quoting & e-signature

Branded estimates that go out fast and get signed online.

Automation

The repetitive work — follow-ups, alerts, data entry — handled while you do the job.

How it runs

Four steps, no mystery

1

Discover

A short call and a questionnaire. We learn your business, your customers, and what you actually need.

2

Chart

We agree exactly what's being built and put it in writing. No surprises later, in either direction.

3

Build

We build and test it. You stay informed without having to chase us for updates.

4

Launch & keep going

We put it live, make sure it works, and stay aboard while it does its job.

⦿ Limited Founding Spots

Want to be the next one?

We're taking on a small group of businesses as case studies — you get the system, we document the results.

Join the Case Study Program Book a Call